This can be done via the Business Dashboard.
Follow the steps given below:
- Select Campaigns under Marketing from the dashboard navigation.
- Select Create Campaign on the top right.
- Select the Mode of Communication for your campaign. The options are via SMS or Email,
- Let's choose to send out an SMS campaign.
- Now select the Type of Campaign you want to send. The options are Informational and Reward.
- If you want to send a Reward campaign, proceed to select the segment of your audience. This will depend on the type of content you're sending out.
- Once you've selected your audience segment, select the sub-segment from the drop down. These options will vary according to the segment of your choice.
- You can then proceed to filter your audience through attributes like their age, gender, and balance points they have. You can add multiple attributes, and can go upto the 3 options we have provided you with. You can also filter them via tags as shown in the screenshot below.
- You will be shown your total audience once you finish adding these parameters. If you would like to continue, click on yes, and proceed to click on continue.
- Select your type of reward. The options are offers and points. You can either create a new offer, or select an already existing reward campaign.
- Name your campaign, and select a template. To understand how to create templates, click here.
- Add in balance money if required, and schedule your campaign for later, or send it out immediately.